What does raw food quality mean?

Ultra gentle processing to preserve the best in vegetables and fruits.

What is raw food?

Raw food generally refers to a plant-based diet consisting of raw, never-heated fruits and vegetables. By refraining from heating the food, temperature-sensitive substances such as vitamins, phytochemicals, enzymes, chlorophyll, and unsaturated fatty acids are preserved, and their levels in the food increase.

A VIDEO ABOUT OUR PRODUCTION PROCESS

Why are I·DO juices 100% raw food quality?

Fresh I·DO organic juices are never heated or pasteurized. All essential vitamins, nutrients, phytochemicals, and flavors are preserved through cold pressing. To ensure the juices arrive safely and with their full flavor in your refrigerator, we use a particularly gentle method to preserve the products.

During high-pressure processing (HPP) , the organic juices are subjected to a pressure of 6000 bar. This pressure destroys bacteria and germs. Vitamins and aromas are preserved. HPP is therefore considered a particularly gentle method for preserving freshness for longer.

This process requires flexible packaging. Therefore, bottling in glass bottles is generally not an option for truly fresh juices. With almost all juices currently offered in glass bottles, you can assume that they have been heated for preservation, resulting in a loss of flavor and nutrients.

How fresh is our celery juice? From the field to the box