The new year is already in full swing . Climate-friendly and sustainable nutrition is once again a key development in society this year, and experts agree that new food trends will emerge . But which ones will they be? We've compiled the three hottest trends for 2025.
Food Trend 1: Plant-based
Of the most well-known food trends, "plant-based food innovation" is proving to be one of the most dominant for the coming years. Researchers from the food industry, such as the WGSN , the Speciality Food Association , and the New Hope Network , predict that plant-based products are still a very important trend for the food industry and will continue to grow.
A plant-based diet requires a bit more creativity (at least initially). The question arises: How can I get all the necessary vitamins and proteins and still enjoy my food?
At I·DO, we love combining raw and roasted foods. Chickpeas, for example, are a great source of protein. We love eating them roasted in the oven with delicious spices, then served in a salad with kale, sweet potato, quinoa, and a mustard dressing (see recipe at the end). Of course, we recommend drinking a fruity, cold-pressed juice to enhance the flavors and provide your body with plenty of nutrients. Our Soulful Beets organic raw juice, with its tangy beetroot and apple flavor, adds a particularly fresh and vibrant touch to the salad's delicious aromas.
Furthermore, it's important to prepare your body for the switch to a plant-based diet. Experience shows that the body needs some time to adjust to a different way of eating. But don't worry: we have a trick to make this process easier. The first step is to rid your body of all toxins and balance all important digestive functions. For this, we recommend an I·DO juice cleanse with cold-pressed organic juices to give your body a break and restore your physical and mental equilibrium.
Start directly with a juice cleanse.
Food Trend 2: Sustainable Foods
While this food trend may seem quite natural, it also prompts serious reflection on our own diets. Our daily food choices have altered the environment. Forests worldwide have been cleared to make way for livestock farming and the cultivation of feed crops, while our oceans are becoming depleted by bottom trawling and overfishing. Food production is not only the leading cause of wildlife loss but also contributes to climate change, as approximately a quarter of global greenhouse gas emissions are caused by food production.
Sustainably produced food is therefore a hot food trend for consumers. A study by the Economist Intelligence Unit (EIU) found that demand for sustainable products increased by 71 percent in the five years leading up to 2021. Below, we describe a few tips from the World Wildlife Fund (WWF) on how you can integrate more sustainability into your eating habits:
1. Eat a more varied diet
According to the Food and Agriculture Organization of the United Nations (FAO), approximately 75% of the world's food supply comes from just 12 plant and five animal species. These include:
Crops: Rice, corn, wheat, potatoes, soybeans, beans, yams, sweet potato, taro, barley, oats, sorghum
Animals: Beef, poultry, pork, goat meat, sheep meat
However, integrating a much larger number of plant and animal species into our diet is essential. The lack of diversity in agriculture, particularly in food production, is also reflected in the natural environment. This is not only detrimental to the flora, fauna, and animals on our planet, but also poses a threat to our food security.
2. Make responsible choices about fish and seafood
Around 94% of fish stocks are overfished (34%) or fished at most sustainably (60%), and aquaculture also has its problems. Choose responsibly producing farms, eat fish further down the food chain, and opt for fish and seafood with lower CO2 emissions.
3. Avoid waste
Food waste is a huge problem. 30% of the world's food production ends up in the trash, with serious consequences for the environment. If food waste were a country, it would be the third-largest emitter of greenhouse gases after China and the USA. Yet, it's easy to reduce food waste in your household: Opt for loose goods so you only buy what you actually need, and freeze what you can't eat. You can also take leftover food to a "Fairteiler" (food sharing point). These are publicly accessible drop-off points—essentially food exchanges—where you can leave leftover food and/or take it for free. They are run by the association foodsharing e.V. There's sure to be a Fairteiler near you— take a look !
4. Avoid plastic
Plastic has infiltrated our world and our food. Use a reusable bag when shopping, choose unpackaged fruits and vegetables and other unpackaged foods wherever possible, and demand that brands and retailers who continue to use plastic find better alternatives.
5. Eat seasonally
If possible, you should include seasonal products from a farm shop or local greengrocer in your diet. This way, you not only support local agriculture but also get to know the producers and gain valuable knowledge about seasonal foods.
Food Trend 3: Regenerative Food: Not only organic food is sustainable
This food trend is crucial for our future environmental choices. Food is part of nature, and nature is fundamentally regenerative—it can renew itself. For billions of years, organisms have grown, flourished, and died in living systems, becoming nourishment for a new cycle. However, the way we produce food today is a major cause of climate change and biodiversity loss. It relies on ever-increasing amounts of synthetic fertilizers, pesticides, fossil fuels, freshwater, and other finite resources. This pollutes and damages both our entire ecosystem and our health. Furthermore, the heavy use of antibiotics in agriculture is leading to disease-causing microorganisms becoming resistant to medication.
If we restructure our food system to better reflect nature's natural cycles and serve nature, people, and all organisms, we can achieve a great deal of positive change. And you yourself are on the path to a happier and healthier life when you discover that sustainably grown food is better for you, your family, and the environment.
Salad with kale, sweet potato and quinoa
Ingredients
For the salad:
1 large sweet potato
3 carrots
2 tbsp coconut oil, melted
salt and pepper
1 cup of water
½ cup dry quinoa, rinsed
¼ cup slivered almonds
¼ cup pumpkin seeds
2 small bunches or 1 large bunch of kale, chopped
For the dressing:
2 tbsp Dijon mustard
¼ cup apple cider vinegar
2 tablespoons fresh lemon juice
2 tbsp maple syrup
¼ cup grapeseed oil or extra virgin olive oil
A pinch of salt
preparation
Preheat oven to 200°C. Cut sweet potato and carrots into small pieces and season with melted coconut oil, salt, and pepper. Place the vegetable pieces on a baking sheet and roast for about 30 minutes.
Meanwhile, put the water and quinoa in a pot and bring to a boil. Then reduce the heat and simmer the quinoa, covered, for 15 minutes, until the seeds burst. Remove the pot from the heat and let it steam, covered, for a while.
Finally, roast the almonds and pumpkin seeds (optional) in a dry pan over medium heat until they are golden or fragrant.
For the dressing, mix mustard, vinegar and lemon juice in a small bowl and drizzle in the oil.
Finally, combine the roasted vegetables, quinoa, almonds, and seeds in a bowl and pour the dressing over your finished salad. Enjoy! :)
