Good things get better: I·DO celery juice is now even tastier
We are always working on improving our products. We always have the highest standards for ourselves so that the good becomes even better. Today we are particularly proud of our celery juice in the 3L storage pack. With our attention to detail and the utmost care in every step of the process, we are convinced that - if at all - only professionally pressed celery juice can surpass our favorite. Let's take a look at what makes I DO celery juice so irresistible and why it is now even tastier.
Best organic quality
As with all I DO products, we place great value on the best organic quality in our celery juice. Conventional celery is one of the so-called " Dirty Dozen ", one of the most contaminated vegetables. As we consciously reject the use of pesticides and other chemicals, we only source our fruit and vegetables from selected and certified organic farmers who do not use pesticides.
Regionality and seasonality
Celery is in season from May to September, and sometimes also in October and November. During these months, we source the celery from local growers. Our trusted farmer grows the vegetables for our juices locally and only harvests the best fruit. Our friend and supplier Sergio, who has a farm in Italy, helps us get through the winter months. Here, too, the celery is carefully selected to combine quality and regionality as best as possible.
Processing: this is how the green shrub becomes our favourite juice
Celery juice is made from celery sticks, not celeriac. A celery stick, or celery stalk, consists of around 10 sticks. To do this, the crisp, fresh sticks from our family production are first washed with water to remove natural dirt residues. Then it's time for the juicer: This filters out the often annoying fibers and what remains is the liquid from the celery stick. We press the juice cold and, unlike conventional juices, our juice is not heated afterwards, i.e. not pasteurized. Instead, it is preserved using pressure, a particularly gentle method that allows all the nutrients, vitamins and flavor to be retained - so that its full effect can develop. This is how our cold-pressed celery juice is created in real raw food quality .
Why we love our cold-pressed organic celery juice so much
Through the most careful selection of our production facilities and the best preparation, we can proudly say that we love our celery juice: whether before breakfast or as a refreshment in between meals. Since celery is 90 percent water, the juice is one of the lowest-calorie of our I DO juices with just 19 kcal per 100 ml and is therefore also an excellent addition to our juice cure.
